The CJ McCollum and Kevin Durant "feud" sure made for a fun night of Twitter, but it's not as serious as many media outlets make it out to be. Elite level athletes are passionate about their craft and that's all your seeing. There's no "feud" or "beef." It's just two competitive dudes who happen to compete for the same end goal.
Bill had Red, Tim had Pop, Kareem and Magic had Pat, and Kobe and Michael had Phil, and LeBron had Lue. LeBron's lack of elite coaching is an undeniable fact of his career. It's time to look at it for what it is, one of the best arguments that can be made in favor of LeBron being the best of all-time.